Nicotine-free · Tobacco-free · 20 pouches
MAX FOCUS Citrus
Citrus. Lemon, orange, a bright zest.
Six active ingredients for sharp focus, calm energy and a clear head. Zero caffeine, zero nicotine, zero sugar.
- −15% from 3 cans
- Up to −25% from 9
- $15 per can of 20 pouches
CHOOSE YOUR FLAVORS
Ice Mint
Red Berries
Citrus
Sweet Mint
Peach
Blueberry
Subscribe & save
- −10% on every delivery, on top of volume discounts
- Up to 15% cashback on your MAX account
- Delivered every 30 days
- Pause, skip or cancel in one click. No commitment.
Free shipping from 5 cans
Trusted by 50,000+ customers
- Zero nicotine
- Natural nootropics
- B vitamins
Next batch ships in:
Order today, ships with the next batch. Up to 25% off 9+ cans.
- Paraxanthine Enfinity® PX: clear focus, no jitters
- L-theanine: calm energy
- Alpha-GPC: working memory
- Panax ginseng: learning, memory and mental energy
- Vitamins B6 and B12: contribute to reducing fatigue
Full formula and doses
- Paraxanthine (Enfinity® PX): 50 mg per pouch, for sharp focus without the jitters.
- L-theanine: 50 mg per pouch, for calm energy and attention.
- Alpha-GPC: 50 mg per pouch, for mental processing.
- Panax ginseng extract: 25 mg per pouch, for learning, creativity and mental energy.
- Vitamin B6: 0.7 mg per pouch.
- Vitamin B12: 1.25 µg per pouch.
Ingredients: microcrystalline cellulose, paraxanthine, L-theanine, L-alpha-glycerylphosphorylcholine (Alpha-GPC), Panax ginseng root extract, humectant (glycerin), flavors, salt, acidity regulator (sodium bicarbonate), sweeteners (sucralose, acesulfame K), vitamin B6, vitamin B12. Citrus flavor. 20 pouches.
1. Place one pouch under your upper lip.
2. Keep it in for 20 to 40 minutes.
3. Toss it in the lid compartment.
One pouch at a time. Up to 2 pouches a day, no more.
Free shipping from 5 cans. We ship to France, Belgium, Switzerland, Luxembourg and the United States; the exact rate shows in your cart.
14 days to change your mind, starting from the day you receive your order: Withdraw from the contract here. Full details: Shipping.
Operator and contact details: see our legal notice. Images are for illustration only.
- Slip a pouch under your upper lip.
- It kicks in within 5 to 10 minutes and lasts 1 to 2 hours.
- Keep it in for 20 to 40 minutes, then drop it in the lid.
- Work, study, long sessions: find your moment. 2 pouches per day maximum.
We ship to the US, France, Belgium, Switzerland and Luxembourg. Free shipping from 5 cans.
Shipping & Subscriptions · Withdraw from the contract here
Precautions for use
Food supplement with sweeteners. Caffeine-free. Not recommended for children or pregnant or breastfeeding women. Do not exceed the recommended daily dose: 2 pouches per day. For adults only (18 and over). Keep out of reach of young children. Food supplements should not be used as a substitute for a varied and balanced diet and a healthy lifestyle.
Taking FOCUS and ENERGY on the same day? The caffeine only comes from ENERGY; FOCUS contains none. 2 ENERGY pouches per day maximum, and take into account coffee, tea and other drinks.
MAX FOCUS
Ice Mint
Red Berries
Citrus
MAX ENERGY
Sweet Mint
Peach
Blueberry
TAKE BACK CONTROL OF YOUR FOCUS
-
INTENSE FOCUS
Enfinity® PX paraxanthine and Panax ginseng spark instant clarity and razor-sharp focus.
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STRONGER MEMORY
Alpha-GPC improves working memory in clinical trials.
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SMOOTH ENERGY
L-theanine and Enfinity® PX work in synergy for smooth energy, with no ups and downs.
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BALANCED MOOD
L-theanine and vitamins B6 and B12 support a steady mood and stress under control.
THE CHOICE OF THE TOP 1%
Athletes, founders and engineers, all over the world.
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Hector Sohier
Co-founder, Initial Group
Focus
“Three of us building a company, no set hours. I wanted something caffeine-free and nicotine-free with a label I can actually read. The can stays on my desk, two pouches a day.”
-
Artur Afonso
Finance Analyst, Ardian
Focus
“Half days in Excel without looking up. I was at four or five coffees, I dropped them. I tried MAX pouches and I've felt much better since.”
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Milo Meynen
Banker, Société Générale
Focus
“Three weeks at the branch, one in class. The can fits in my jacket pocket. Red Berries is the one I reorder, and the price works on a student salary.”
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Wael Koubrously
Athlete, Olympic swimmer
Focus
“Two sessions a day, plus travel. I want to know exactly what I'm taking: no nicotine, no caffeine, and the full list is on the can.”
-
Emmanuel Pampi
Defender, Olympique Lyonnais
Energy
“Training in the morning, solo session in the afternoon. Peach is in my bag: no can to carry around, no sugar.”
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Simon Serp
Fitness Director, Rafa Nadal Academy
Energy
“On court or in the gym from 7 a.m. to 7 p.m. Sweet Mint stays in my shorts pocket; the can is flat and doesn't pop open. When a player asks, I hand them the back label.”
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Samer Koujuk
TEDx speaker, UN representative
Focus
“Fifteen minutes on stage, weeks of prep. The can sits in my inside pocket with my notes. No nicotine, no caffeine, nothing hidden on the label.”
SCIENCE IN A POUCH
Instant, intense focus in as little as 5 minutes, thanks to a formula of research-grade nootropics and adaptogens with clinically studied active ingredients.
- Natural nootropics
- Patented ingredient
- Zero nicotine
- Vitamin-enriched
PARAXANTHINE
50 mg of Enfinity® PX per pouch. Clinically proven to improve cognition and productivity, with fewer side effects and a half-life 25% shorter than caffeine.
ALPHA-GPC
50 mg per pouch. Supports acetylcholine synthesis to optimize memory, synaptic plasticity and mental processing.
PANAX GINSENG
25 mg of root extract per pouch. Its bioactive ginsenosides regulate neuroinflammation and oxidative stress: adaptogenic support, for mental energy and stress resilience.
L-THEANINE
Promotes alpha waves and balances GABA and glutamate: calm focus, no drowsiness.
VITAMIN B6
An essential vitamin that supports mental function and mood, and helps your body turn calories into usable energy.
VITAMIN B12
A key nutrient in producing mood neurotransmitters like dopamine and serotonin.
THE POUCH
A white pouch that tucks under your lip. The lid holds your used pouches.
ONE POUCH. AND YOU'RE OFF.
- Tuck a pouch under your upper lip.
- Kicks in within 5 to 10 minutes.
- Keep it in for 20 to 40 minutes. Effects last 1 to 2 hours.
MAX VS.
THE REST
 | Nicotine pouchesNicotine + caffeine | Coffee | Energy drinks | |
|---|---|---|---|---|
| NON-ADDICTIVE | ||||
| INSTANT FOCUS | ||||
| NO JITTERS, NO CRASH | ||||
| SLEEP-FRIENDLY | ||||
| ZERO SUGAR, ZERO CALORIES |
Comparison by product category, based on format and composition.
What are MAX FOCUS pouches?
Nootropic pouches with no nicotine, no tobacco and no caffeine, made to tuck under your lip. Each pouch packs 6 active ingredients: paraxanthine (Enfinity® PX) 50 mg, L‑theanine 50 mg, Alpha-GPC 50 mg, Panax ginseng extract 25 mg, vitamin B6 0.7 mg and vitamin B12 1.25 µg. No capsule, no drink.
How do I use it?
Place a pouch under your upper lip. Keep it in for 20 to 40 minutes. Then toss it in the lid compartment.
What will I feel?
FOCUS is built for sharp focus without the jitters: paraxanthine, L‑theanine for calm energy, Alpha-GPC and Panax ginseng. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function. The active ingredients are released gradually while the pouch is in.
Is there nicotine or caffeine in it?
No. Zero nicotine, zero tobacco, zero caffeine. Instead of caffeine, FOCUS uses Enfinity® paraxanthine, a natural metabolite of caffeine: focus and alertness, with less risk of jitters or disrupted sleep. It also clears your body faster than caffeine.
How many FOCUS pouches a day?
2 pouches a day at most. One pouch at a time. FOCUS contains no caffeine. Taking ENERGY the same day too? The caffeine only comes from ENERGY: 2 ENERGY pouches a day at most, and count coffee, tea and other drinks too.
What are MAX ENERGY pouches?
Pouches with no nicotine and no tobacco: 180 mg of caffeine, L‑theanine, vitamin B3 and vitamins B6 and B12. Zero sugar, zero calories. Caffeine contributes to increased alertness and improved concentration. Vitamins B6 and B12 contribute to reducing fatigue and to normal energy metabolism.
How do I use it?
Place a pouch under your upper lip. Keep it in for 20 to 40 minutes. Then toss it in the lid compartment.
Is there nicotine in ENERGY?
No. Zero nicotine and zero tobacco: the formula is built on caffeine, L‑theanine and vitamins B3, B6 and B12.
Is it like a nicotine pouch?
Same move, under the lip. But with caffeine and L‑theanine instead of nicotine.
How much caffeine per pouch?
180 mg per pouch.
How many ENERGY pouches a day?
2 pouches a day at most, which is 360 mg of caffeine. One pouch at a time. Count the caffeine from coffee, tea and other drinks too. Taking FOCUS the same day too? FOCUS contains no caffeine: it only comes from ENERGY.